Free · for parents, grandparents and caregivers
Raise them unscripted.
Spot the bias we pass down without meaning to, and raise kids free of it.
The script starts at birth: pink or blue, pretty or strong, quiet or tough. Most of it we hand down without noticing. This free self-check helps you spot the gender bias you didn't know you had, swap it for something better, and keep yourself honest, for daughters and sons alike.
1. The hidden-bias self-check
Tap every one you've caught yourself doing, even once. No judgment. It stays private on this device.
2. The weekly check-in
Five questions, once a week. Sunday night works. Screenshot it or say it out loud with your partner.
- Did I use the same words of praise for every child this week?
- Did every child do the same kinds of chores?
- Did I let a feeling be felt instead of fixed or dismissed?
- Did I catch one "girls/boys don't…" (from me, a show, a relative) and talk about it?
- Did they see me break a script myself?
3. Checks and balances
Swap audit
Once a month, imagine your child were the other gender. Would you have said or allowed the same thing?
Ask your kids
"Have I ever treated you differently because you're a girl or a boy?" Then just listen.
Name it in media
When a show or ad hands out a script, pause and ask, "Is that true? Who decided that?"
Raise Them Unscripted
Noticing is step one. The course walks you through the rest, six 5-minute lessons, on a walk, in the car, after bedtime.
- 1. The script starts at birth
- 2. Praise and the words we use
- 3. Feelings have no gender
- 4. Chores, toys and who does what
- 5. Bodies, safety and consent
- 6. Checks and balances for life
- + a 7-day challenge and a "say this, not that" card for every lesson
$29 one-time · 14-day refund · great gift for new parents
What you get
- • Six 5-minute audio lessons, narrated by an AI voice, with read-along text
- • A "say this, not that" card after each lesson
- • A 7-day challenge with daily checkboxes
- • Lifetime access to all six lessons the moment you buy
Want the word-for-word talks too? The $15 conversation kit